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Archive for 2012

2012

Resolve Now to Improve Your Marketing & PR Efforts in 2013

December 27, 2012 | Viewpoints

If you influence the marketing and public relations efforts in your organization, take some time to consider these resolutions for the year ahead.

Lipstick on a Pig: How Some Gussy Up Content Mill Slop as Genuine Advice

December 27, 2012 | Viewpoints

Do you receive impressive emails with links to articles by local professionals? Would you be as impressed if you knew the articles were bought from a content mill?

Pecchia Communications Adds 3 New Clients

December 11, 2012 | News

Pecchia Communications, a Youngstown public relations firm, today announced the addition of three new clients: American Greetings, NECA-IBEW Electricians and Adamas Jewelry & Gifts.

New Approach Puts Meat on the Bones at BP

December 4, 2012 | Recent Work

BP America adds a different and productive dimension to the old stand-by of buying an animal at a county fair 4-H auction.

Video Communications Can Boost Compliance with Safety Regulations

November 6, 2012 | News

Pecchia Communications has released a video about the use of video communications to achieve compliance with safety regulations.

Pecchia Talks Marketing, PR with Salem Chamber

October 11, 2012 | News

Dan Pecchia, a Youngstown public relations consultant, offered PR and marketing tips. Slides for the talk are available for free download.

Social Media’s Impact Reaches Beyond Connecting with Old Buddies Online

July 10, 2012 |

The Mahoning Valley’s victory in the recent Walmart Fighting Hunger Together Challenge demonstrated the power of social media to get things done.

Non-Profit Soccer League Scores With New, Easy-to-Manage Website

July 10, 2012 | Recent Work

A new website helps the Youngstown Area Youth Soccer League communicate more effectively with players, coaches and parents – at substantially lower cost.

BP Engages Pecchia Communications For Utica Shale Public Relations Activity

July 9, 2012 | News

Pecchia Communications today announced that BP America Inc., one of the world’s largest developers of oil and natural gas, has engaged the firm.

Youngstown Public Relations Consultant to Speak At Society for HR Meeting

June 25, 2012 | News

Dan Pecchia will be the speaker at the July 10 meeting of the Western Reserve Chapter of the Society for Human Resources Management.

Pecchia Communications Adds 7 New Clients

June 13, 2012 | News

Pecchia Communications, a Youngstown public relations and marketing firm, today announced the addition of seven new clients.

With White Lab Coats, Trumbull Doctors Address Impact of Excessive Lawsuits

June 12, 2012 | Recent Work

Trumbull County doctors recently packaged a news conference with carefully timed additional tactics to convey the ill effects of malpractice lawsuits.

Congrats, Tribune, on 200 Years

June 12, 2012 | News

Pecchia Communications placed an ad Saturday to congratulate the Tribune Chronicle on 200 years of newspaper publishing in Trumbull County.

Good Deeds News Coverage Can Still Reinforce a Brand

February 28, 2012 | Recent Work

Good deeds aren’t necessariliy newsworthy on their own. But with the right treatment, they can draw significant media interest — and reinforce a brand.

Pecchia Comm to Share Tips On Social Media at Chamber Event

February 2, 2012 | News

Jim Houck will present “Like It or Leave It: Using Social Media for Business” at the Salem Area Chamber’s first Business Connection luncheon.

National, Local Issues Light Fuse For Youngstown PR Firm’s Growth

February 2, 2012 | News

Developments in the national and local economies are creating excellent growth opportunities in the year ahead, president Dan Pecchia said.

There’s Only One Home, and I’m Glad to Work Here

January 3, 2012 | Viewpoints

Jim Houck is glad to be back home in the Youngstown area, he says in his first blog post since joining Pecchia Communications.

Pecchia Communications Adds PR Veteran With Youngstown-Area Roots

January 3, 2012 | News, Uncategorized

Jim Houck, a 15-year public relations veteran and Youngstown-area native, has joined Pecchia Communications as senior consultant.

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